To celebrate Father’s Day this year, Pyramid Car Care aims to encourage Dads to spend time with their children cleaning and detailing their cars.

Car Detailing is the art of cleaning and restoring a vehicles finish to or exceeding original condition. This can include paintwork, chrome trim, windows, wheels and tires and other visible components.

This campaign is being driven by Pyramid Car Care co-founder Callum Davies, whose Father passed away in March 2017, after struggling for years with life limiting and terminal illnesses.

Callum said, “Rather than running away from Father’s Day, my aim is to embrace it, encourage Dad’s and their children to spend more time together and celebrate the day through Pyramid Car Care”.

To celebrate Father’s Day, Pyramid Car Care will be running a competition on Facebook looking for dad’s that detail as well as offering 18% off all products online at until June 18th.


Notes to editors

  • Pyramid Car Care publicly launched in May 2017
  • After spending almost 12 months researching the market, products and UK suppliers to find the highest quality products at the fairest prices
  • Founded by 3 friends who believe car enthusiasts shouldn’t have to pay over the odds for good quality car detailing products


To find out more about this story please contact Callum Davies by email at

Thank you for your interest.